Marketing Consultant

February 21, 2010

5 Questions Before You Hire A Marketing Consultant

If you are a looking for a marketing consultant in Seattle, or any other location for matter you will want to ask them a few very specific questions during your discovery process.

Here are some questions you should ask them:

1) Are they focused more on selling advertising than helping you create and execute a real marketing strategy?

2) Are they skilled at both offline marketing and online marketing? Specifically merging the two into one strategy for the maximum effectiveness of your marketing dollars.

3) Are they leveraging Social Media? Are they current will Social Media marketing.

4) Are they savvy with email marketing techniques? Are they using these practices in their business?

5) Are they a marketing consultant or a marketing coach for small businesses? Is their focus small businesses or any business?

The primary consideration is whether you really need a consultant or a coach. Let’s face it, we are all in the marketing business.

You may find you need a seattle marketing coach more than a consultant. This approach let’s you do the marketing yourself with expertise and accountability to actually get it done.

If you are the type of business owner that is always procrastinating and putting off marketing for “another day” this is usually a good fit. Just like an athelete needs a coach to hold them accountable, many small business owners need one as well to get the results they need and desire in their business.

Most times the expense is negligible compared to the money being left on the table by not executing a marketing strategy at all.

To success in 2010!

positiveenlightenment.co.uk

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February 13, 2010

3 Secrets For Launching Your Product Online

If you have a product or service and have considered launching your product or service online, please read on…

Even if you don’t have a product, you can still do a product launch online with a new or existing service. Online marketing technologies are very efficient at building buzz around your product.

You have two options for your product launch:

1) Internal Launch – You can use your existing customer list and build a product launch into your existing product launch to drive sales and more leads from existing customers. If you aren’t doing this, you are leaving money on the table. Guaranteed!

2) Online or External Launch – If you have a product or service that you can deliver outside of your local area this is a great way to build a pipeline of leads and sales for your business. By leveraging online video, social media, blogging, and other people’s lists you can create a real nice bump to your revenue in a very short time span…

If you haven’t considered a product launch, you should. Business all over are leverage the new tools online to drive more revenue faster with less effort.

You can do a product launch on your own, or hire a product launch manager and marketing consultant to help you use a proven method to drive revenue into your business.

Most times, the launch manager requires and up front retainer with a percentage of your revenue from the launch. Just keep in mind this is money or revenue you may not be realizing now, so paying a fee to drive more leads is negligible in the big picture. Especially if you have a new product your are bringing to market.

Best of luck with your product launch!

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October 10, 2009

bristol business marketing consultants & how to do affiliate marketing

Do you happen to be one of the various individuals out there who are looking to fulfill their dreams by starting up their very own small work from home business – consider what a business strategy consultant can do for you ? If that is the case then there are so many things that the owner will have to take into consideration if they are to ever take their company to the next level. One of the things that the small work from home business owner fails to do is to make themself knowledgeable in the skills of a bristol business marketing consultant and the other key components that are necessary in running a business.

The online world has transformed our lives and making use of this widely used piece of technology is something that all small work from home organisations ought to be taking the time out to understand fully. Even when we talk about the internet, there are so many different aspects that one can get into including how to do affiliate marketing and how to make money on the internet from home.

Moving on from how to drive internet traffic and how to do email marketing – One of the key components to really get to grips with is that there are so many different things that have to be considered when one is aiming to create a successful business and; make use of the www as a marketing tool. One also has to adopt the mindset of constant learning, this will ensure that individuals will move to the next level and distinguish yourself apart from the competition that is out there looking to take their small business to the clients that you so desire.

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